EHAD: The homme

1. Brand philosophy: EHAD is a Korean brand that committed to creating innovative skincare solutions that blend advanced scientific research with natural ingredients. The brand emphasizes the importance of skin health and aims to empower individuals by providing effective products that enhance their natural beauty. EHAD believes in transparency, sustainability, and inclusivity, ensuring that their formulations cater to diverse skin types and concerns.

2. Key ingredients:

* Hyaluronic acid for hydration

* Niacinamide for brightening and improving skin texture

* Green tea or ginseng that provide antioxidant benefits. 

3. Key function: Provides comprehensive skincare tailored for men’s unique skin needs. It aims to hydrate the skin deeply, improve overall texture, reduce signs of aging such as fine lines and wrinkles, and enhance the skin’s natural barrier. The formulation is designed to address issues like oiliness, dullness, and uneven tone while promoting a fresh and revitalized appearance.

4. Recommend for  men who have concerns related to dry or dehydrated skin, uneven skin tone, early signs of aging (such as fine lines), or those looking for an effective daily moisturizer that can also provide additional benefits like brightening and soothing irritated skin. It is particularly beneficial for men with active lifestyles who need a quick-absorbing formula that does not leave a greasy residue.

5. How to use: Start by cleansing your face with a suitable facial cleanser to remove dirt and impurities. After patting your face dry, apply a small amount of the product evenly across your face and neck using gentle upward strokes. It can be used both in the morning and evening as part of your daily skincare routine. For best results, follow up with sunscreen during the day if you are going outside.

6. Some tips:

* Always perform a patch test before using any new skincare product to check for allergic reactions.

* Incorporate this product into your routine after cleansing but before applying heavier creams or treatments.

* For enhanced hydration, consider layering it with a hydrating serum containing hyaluronic acid.

* Maintain consistency in usage; regular application will yield better results over time.

* Store the product in a cool place away from direct sunlight to preserve its efficacy.